The printer they are selling is the MakerBot Replicator Mini, which is considered to be a good (if slightly expensive) entry machine. The Sam’s club price was $1200, which is a couple of hundred dollars cheaper than MSRP.
Biggest complaints I’ve heard about it are the small size (3.9″ x 3.9″ x 4.9″) and that it is relatively slow. On the other hand, it looks really cool, and has a built-in camera so you can check on progress remotely!
Sam’s is also selling filament in 4 colors.